But he then compares Uber to Apple with the intention to reveal how case study answer iPhone is disruptive while Uber is not. Yet, as we hinted at in advance, Uber basically created a new market in transportation with UberX. UberX allows anyone with a car and a license to drive a car for hire. It unlocked a completely new source of supply that created a new market within for hire transportation. It also introduced into case study solution market many consumers who wouldnt consistently use basic taxis. In many cities, case study solution market that Uber created is a number of times case study solution size of case study answer customary taxi market. Toscano is case study answer companys CFO. For their parts, Nicholas Toscano and a few other members of the family were debarred from case study solution industry. They had began a spin off agency in case study answer 1980s called Mr. N Carting on land bought by a realty corporation based at case study answer same tackle as Mr. T Carting. The businesses were completely separate.